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EXTRA! EXTRA! READ ALL ABOUT IT!

2 min read

MADE WITH LIBERTY FABRICS: THE HISTORY 

We're excited to introduce our latest collection Made with Liberty Fabric. Vibrant, bespoke prints make up the styles in this collection that celebrate the woman you are. Where joy meets style. The collection is made up of a playful two-piece for your upcoming babymoon or warm-weather getaway, swingy frocks, woven tops, and the PJ set you’ll love to wake up in. 

There’s a unique history behind this collection—one that begins in Soho, London. 

Shortly after opening on Regent Street London in 1875, Arthur Liberty became renowned for his silks. By the 1890s Liberty Fabrics was a byword for the very best of avant-garde textile design. Today, every bolt of Liberty fabric is the product of a bespoke production process: hand drawn or painted by the in-house design team in London, Soho. Transformed onto fabric at Liberty’s own Italian printing mill, near Lake Como. Liberty Fabrics are created by skilled technicians who oversee the production of over 300 different designs every year. 

More on Tana Lawn™: the signature silk-like fabric in the collection.  

A famous masterpiece of fabric technology, Tana Lawn™ is fine, cool and durable with a silk-like feel. A perfect fabric quality to achieve a brilliant reproduction of Liberty’s rich textile designs. Its bespoke process has been fine-tuned by Liberty Fabrics experts over the last 100 years, advancing the products performance, perfecting the printing quality and detail that can be achieved. Today, Tana Lawn™ is continually evolving as Liberty Fabrics refines its methods and works with new technologies to secure its reputation as the best printed cotton available. 

First sold in London in the 1920s, Liberty buyer William Hayes Dorell named the famous cotton after Lake Tana, where the Egyptian cotton had been grown and discovered. Back on home soil, the silk-like long staple threads were spun into lustrous form and printed in Lancashire using copper rollers with brilliant coloured dyes. A material was born with qualities that have sparked the imagination of generations to follow. It was, of course, Tana Lawn™. 

More about the prints: 

ALICIA BELL TANA LAWN™ COTTON

Originally hand-painted by the Liberty design studio in 1957, Alicia Bell is a sweetly trailing botanical that pays homage to classic ‘30s-style Tana Liberty prints. A variety of flowers including buttercups, sweet pea and morning glory were redrawn with a very fine outline, with a subtle shadowed effect added to create a sense of depth and richness. 

TAPESTRY TANA LAWN™ COTTON

Inspired by an artwork from the Liberty archive, this botanical print features trails of beautifully illustrated flowers, complemented by elegant leaves and colourfully camouflaged butterflies. 

OSTERLY TANA LAWN™ COTTON

Reflective of stately homes and their gardens, this trailing floral print features the bleeding-heart vine. The artwork was created using gouache, which allows for the tonal effect in the flowers. 

Models Emeline & Raniya helped bring the colorful variety of styles alive through strong movements, while our in-house stylist Jackie paired different prints & pieces together to create a 3-dimension feel.  

Whimsical; wild; bold—shop the collection and embrace what makes fashion fun.  



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